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The Motoring Club

Brand Identity, Art Direction, Site Design

 The Motoring Club is a new membership program, providing exclusive offerings and curated content for car enthusiasts.

The Motoring Club is a new membership program, providing exclusive offerings and curated content for car enthusiasts.

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 Looking for an identity that took inspiration from the classic driving era, but brought it to a contemporary space – I worked directly with The Motoring Club's founders to develop a visual identity from the ground up, in addition to producing concepts for their digital presence.

Looking for an identity that took inspiration from the classic driving era, but brought it to a contemporary space – I worked directly with The Motoring Club's founders to develop a visual identity from the ground up, in addition to producing concepts for their digital presence.

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